Marketing Communication & Media

Strategy – Activation – Growth

Thanks to my many years of experience in management positions in the media and
Communications industry at home and abroad
I can support your company sustainably
and accompany with

  • Media strategy, planning, activation, performance evaluation

  • Media pitches/reviews

  • Media audits

  • Media controlling, contract and conditions check

  • International media and budget coordination

  • M&A projects as a transition partner and ensuring a successful post-merger post-merger integration

OutTasking digital marketing services – Borderless Collaboration

Digital experts are often hard to find and very cost-intensive, especially in the DACH region. Thanks to a pool of experts that has grown over the years and strategic partnerships with specialized digital agencies in the fields of SEO/SEA, influencer marketing, programmatic, web analytics, software development (apps) and digital production in Istanbul, we can successfully implement your campaigns and projects quickly and sustainably at an excellent price-performance ratio.

You tell us where you have a bottleneck and need, we will submit a customized offer to you.

We work on an ad-hoc, permanent or periodic basis, flexibly tailored to your task.

Your benefits at a glance:

  • Quick access to qualified and certified experts in the respective digital specialty area

  • Reducing costs while ensuring high quality standards

  • Increased productivity through extensive expertise

  • Independent perspective and objective view

  • Supplement / relieve your in-house resources

  • New business potential through access to digital disciplines that were previously not part of your current range of services, or only to a limited extent

  • Central contact person

What is OutTasking?

The term out-tasking is another name for ‘selective outsourcing’. In traditional outsourcing, the company hands over entire task complexes or areas, while out-tasking only affects individual tasks.
One of the advantages of out-tasking is that you retain responsibility for the processes and personnel. They are relieved, but control the direction and implementation.

A major advantage of out-tasking is its high degree of flexibility. You commission us as required and only for the desired period. You put together your own individual service package. Simply adjust the running times to the task in hand.

Benefit from the many advantages of OutTasking and give us a call!

Brand & product launches in the Turkish market

Would you like to expand into Turkey with your company and/or your products? Are you looking for contacts to media, agencies or marketing and media experts in Turkey? Would you like support with M&A projects on site? Then please contact me.

Thanks to my many years of experience as CEO of the dentsu group in Turkey, I am very familiar with Turkish culture and know the Turkish media landscape, society and mentality of the people there and therefore the target group potential very well.

As a ‘wanderer between the two worlds’, I am well connected and can provide you with the best possible advice and support for your plans in Turkey.

Addressing target groups of Turkish origin in Germany

Thanks to my many years of consulting expertise and strategic partnership with ethno-communication agencies that have been operating successfully in the German market for many years in the field of media and market research for Turkish target groups, I can provide you with optimal support if you want to address and sustainably reach the affluent and strongly consumer-oriented potential of our Turkish and Turkish-born fellow human beings in Germany.

With us you activate 3.2 million additional consumers. We integrate these often untapped target group potentials, which are difficult or impossible to reach via German media, into your communication mix and ensure a highly efficient approach for your products via all available media channels.

Strategy development, effective planning, efficient purchasing, invoicing and performance monitoring (pre-/post-analyses), all from a single source.

Talk to us!

If you have any questions, please do not hesitate to contact me!

I look forward to hearing from you!

Hartmut Riester
Hartmut E. Riester

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